Many US Baby Boomers Interested in Leveraging the Internet For Business and Pleasure But Reluctant to Launch a Web Site

Released on = April 11, 2006, 8:07 am

Press Release Author = Register.com, Inc.

Industry = Computers

Press Release Summary = New York, NY - April 10, 2006 - Register.com, Inc., a
leading provider of global domain name registration and Web business services, today
announced its survey results on Baby Boomers and retirement. The national survey,
conducted by Harris InteractiveŽ, found that many (61%) Baby Boomers (those ages 42
to 60) who do not currently have a Web site say they would consider launching one
for some purpose, including to make money, as a hobby or pastime, or to keep in
touch with friends and family. However, the survey results suggest that there are
several barriers that may be keeping many Baby Boomers who do not have and don't
plan to launch their own Web site (71% of all Baby Boomers) from doing so.

Press Release Body = New York, NY - April 10, 2006 - Register.com, Inc., a leading
provider of global domain name registration and Web business services, today
announced its survey results on Baby Boomers and retirement. The national survey,
conducted by Harris InteractiveŽ, found that many (61%) Baby Boomers (those ages 42
to 60) who do not currently have a Web site say they would consider launching one
for some purpose, including to make money, as a hobby or pastime, or to keep in
touch with friends and family. However, the survey results suggest that there are
several barriers that may be keeping many Baby Boomers who do not have and don't
plan to launch their own Web site (71% of all Baby Boomers) from doing so.

The following further suggests the level of interest Baby Boomers have in creating
their own Web site:
Among U.S. Baby Boomers who do not currently have a Web site.
 34% would consider launching a Web site to make money
 24% would consider launching a Web site as a hobby or pastime
 24% would consider launching a Web site to keep in touch with family and
friends

Despite the interest many Baby Boomers express in launching a Web site, the survey
results suggest that some Baby Boomers who do not have and are not planning to
launch their own Web site are apprehensive that such endeavors are too expensive and
complicated. Baby Boomers who do not presently have and are not planning to launch
their own Web site said particular factors would make them more likely to consider
doing so. Not surprisingly, saving time and money are at the top of the list.

Among Baby Boomers who do not have and are not planning to launch their own Web site.
 27% say they would be more likely to consider launching a Web site if it
were less expensive
 27% say they would be more likely to consider launching a Web site if it
were less complicated
 23% say they would be more likely to consider launching a Web site if it
were less time-consuming to manage

Partnering with Register.com provides Baby Boomers a wealth of Web site building
tools that meet the above criteria, all of which include Register.com\'s
award-winning customer service, 24/7, 365 days a year. Register.com's template-based
WebSiteNOW!T Web site building tool is easy to use and affordable. Customers who
prefer not to build their own site can select Register.com's Build-It-For-MeT
offering and a team of Web experts will partner with them to create a customized Web
site with unique graphics, logos, images and tailored content.

"This study suggests that many Baby Boomers have the desire to leverage the Web and
create an online presence for business and pleasure," said Monica Hodges, general
manager of Retail for Register.com. "Register.com has the Web site tools this
audience needs to take plans for a Web site to the next level. Not only do we
provide the services, but we pride ourselves on holding the customer's hand
throughout the entire registration, Web site design and hosting process."

Hodges continued, "With these excellent options, Baby Boomers no longer have to
spend thousands of dollars on professional design and development and can launch a
Web site quickly and easily."

Details about Register.com's small business offerings can be found at
www.register.com or by calling toll-free 888.734.4783

Survey Methodology
Harris InteractiveŽ fielded the online survey on behalf of Register.com between
February 10 and 14, 2006 among a nationwide sample of 688 U.S. Baby Boomers (adults
ages 42 to 60). The data resulting from questions not related to the Internet or to
online behavior have been weighted to be representative of the total U.S. adult
population on the basis of region, age within gender, education, household income,
race/ethnicity and propensity to be online. The data from questions related to the
Internet or related to online behavior have been weighted to reflect the total U.S.
adult online population on the basis of region, age within gender, education,
household income and race/ethnicity. Data from these questions were NOT propensity
weighted. In theory, with probability samples of this size, one could say with 95%
certainty that the overall results have a sampling error of plus or minus 7
percentage points. Sampling error for the sub-samples of those who do not currently
have a web site (575) and those who do not currently have a web site and do not plan
on launching one (508) is higher and varies. This online sample is not a probability
sample.



About Register.com
Register.com, Inc. is a leading provider of global domain name registration and
Internet services for businesses and consumers that wish to have a unique address
and branded identity on the Internet. With approximately three million domain names
under management, Register.com has built a brand based on high-quality domain name
management services for small and medium sized businesses, large corporations, as
well as ISPs, telcos and other online businesses. Register.com's call center was
certified in 2005 by J. D. Power and Associates for providing "an outstanding
customer experience." The company was founded in 1994 and is based in New York.

To experience the Register.com difference in customer service, call toll-free
1-888-REGISTER or visit the company online at (www.register.com).



Web Site = http://www.register.com

Contact Details = To experience the Register.com difference in customer service,
call toll-free 1-888-REGISTER or visit the company online at (www.register.com).

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